We build solutions to grow your wealth.

Wealth Management Starts With a Conversation

Nicolet Bank was formed to challenge the status quo. We believe in Real People having Real Conversations as the start of a Real relationship.

We challenge the status quo through complete transparency and by following our own advice. We would never recommend investments that we wouldn’t use ourselves. We use words like Responsive, Personal, Memorable and back it up with actions.

We have helped many people on the way to meet their financial goals. We will do the same for you.

Financial Planning

Start planning for your financial future.


Investment Management

We take the confusion out of investing.

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Trust and Fiduciary Services

Seasoned advice for complex situations.


Wealth Management Team

Our experts are here to guide you.


Retirement Planning Calculators

Tools to help you plan for your retirement.

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Blog & Podcast

Follow our Wealth Management team through our newsletter and podcast.

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Webinar Series

Conversation with PJ Madson, Senior Vice President and Adam Longlais, Senior Investment Officer

Anthony Wilhelms, CFA, CFP® hosts a conversation PJ Madson, CFP® Senior Vice President and Adam Longlais, CFA, CAIA, Senior Investment Officer to discuss financial planning in times of uncertainty, how inflation impacts retirement planning and spending, and more.

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Investment and insurance products:

  • Are Not FDIC Insured
  • May Lose Value
  • Are Not Bank Guaranteed
  • Are Not Deposits Are Not Guaranteed by Any Federal Government Entity
  • Are Not a Condition to Any Banking Service or Activity

Nicolet Advisory Services, LLC, is an investment adviser, registered with the U.S. Securities and Exchange Commission, and an affiliate of Nicolet National Bank.

Advisory services offered through Nicolet Advisory Services, LLC, a Registered Investment Advisor. Securities and insurance products offered through Private Client Services ("PCS"), member FINRA/SIPC. PCS is not affiliated with Nicolet National Bank, Nicolet Wealth Management or Nicolet Advisory Services.

Trust services are offered through Nicolet National Bank, a national bank with trust powers.

Past market activity is not indicative of future results, and changes in any assumptions may have a material effect on projected outcomes. Investing in securities entails risk, and the potential for losing money always exists when investing in securities. Asset allocation, rebalancing, and asset diversification will not ensure account protection in a declining market, and cannot be relied upon to enhance gains in a rising market.

Neither Nicolet Advisory Services nor its affiliates offer tax or legal advice. Investors should consult with their legal and tax professionals before making investment decisions.