Diversity IS a Business Strategy Component

This post is authored by John Benberg, Executive Director of The Boys and Girls Club of Green Bay.

For more information on The Boys and Girls Club, visit www.bgcgb.org


 

A while back our community saw all kinds of ‘diversity’ events and media pieces on point—all fine and some stellar—but it would have been interesting to see an entity/group do something in accordance with the blog title above.  Whether people like (or are willing to admit) it, our community profile is changing, so we either harness that phenomenon to raise all ships or watch a painful (and very costly) deterioration.  We already know what our country—and to a large extent this community—is going to look like in 5-10-20 years so leaders should plan accordingly.

For example, if a company sells product that most families need and hires a diverse workforce, those individuals will likely influence household purchasing decisions and perhaps have an even broader neighborhood/network reach depending on culture.  If customers see others who look like them in a place of business, it would be only human to feel more comfortable coming back.  Not rocket science…is it?  For the record, this works the other way too, minority owned/focused businesses will rarely be successful (much less grow) if only serving a narrow segment of the overall consumer population.

Let’s assume for a moment that recruiting a diverse talent to our community is indeed unduly challenging.  What option(s) do we have then?  It takes time and a sustained commitment, but we can grow our own assuming we have the right approach(es) and engage youth early enough.  Lest we be accused of preaching without ‘walking the walk’ in this context, the Club is now 60/40 white vs minority staff against an 88/12 percentage just three years ago, and if our Junior Staff (teen employees) are considered that becomes a 45/55 ratio.  On a related note, about 85% of Club members in our Teens2Work initiative are racial/ethnic minorities, so we are literally providing the business community with a diverse pool of motivated and qualified part-time workers who are anxious for an opportunity.

We do not need a renewal of affirmative action and quotas.  We do not need activists who bellow about ‘social and economic justice’ to the media.  We don’t even need to lead with the ‘minority’ word at all when having this kind of conversation.  We just need savvy leaders—in all sectors—to make diversity a specific business strategy component and then act accordingly.  What gets measured gets done.  Simple.

Post a Comment

Your email is kept private. Required fields are marked *

Fraud

Security Seminar with Secure Banking Solutions

Tuesday, March 21, 2017

We recently held a security seminar for our commercial banking customers with Chad Knutson from Secure Banking Solutions. Chad went through the latest in cyber threats and talked about industry best practices. Attached is one of the slides on Ransomware. If you would like more information on a future Nicolet Bank security seminar, please email [...]

Financial Topics

Investment Quarterly Review

Monday, April 10, 2017

The investment Quarterly Review from our partners at Northern Trust for First Quarter 2017.

More

Business Pulse - Cybersecurity has emerged as a major issue for CEOs

Monday, July 27, 2015

CEOs Express Concern about the Cybersecurity of their Business. Read the full report here. Business Pulse – JUNE 2015 EXECUTIVE SUMMARY CYBERSECURITY  

Nicolet Bankshares, Inc. 2nd Quarter 2015 Earnings Release

Tuesday, July 21, 2015

Nicolet Bankshares, Inc. (OTCQB: NCBS) earnings release for 2nd quarter 2015. 2Q15 Earnings Release

How to Ensure a Good Credit Score

Wednesday, July 8, 2015

First, let’s understand how your credit score is determined. Your credit score is broken down into five categories weighted accordingly: Payment history = 35% Total amount owed = 30% Length of credit history = 15% New credit = 10% Type of credit in use = 10% MAKE YOUR PAYMENTS ON TIME. This is the most [...]

Tools

Font Size
Contrast